Pencil in time for monthly GAMACAST webinars led by financial services field leaders! GAMACASTs are interactive webinars that provide leaders in the insurance, investment, and financial services industry with proven, practical strategies for firm and agency development. Take advantage of this free member benefit and share ideas across our industry.

Drew Ward

Transamerica Agency Network & Transamerica Financial Advisors

The Impact of Word Choice on Agent Success

Thursday, July 18, 2019
1:00 PM EDT - 1:30 PM EDT

How important are the words that agents and advisors use every day with their clients?  To find out, Transamerica partnered with Luntz Global to analyze clients common perceptions, priorities, and expectations to Identify the most effective messages, language, and proof points to use with clients. The results of this research has led to a better understand of what clients want from their agent or advisor. It shows not only what to say, but also what agents should avoid saying. 


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Upcoming GAMACASTs

August 15: TBD

September 19: Are You Launching New Advisors Successfully In Your Development Meetings?

October 17: Are You Focused on the Only Mission that Matters? Keeping Advisors from Failing.

November 21: Are You Undervaluing The Power Of Feedback?